Build campaigns around user value
Agree install, payer and retention goals for the product stage. Review in-app events and ad-platform signals before setting campaign structure, test budgets and evaluation windows.
Google Ads management for social casino
Manage overseas acquisition for no-cashout social casino games around installs, engagement, retention and paying-user quality, from account setup through creative iteration.
Share your product, target countries, budget range and current acquisition challenge with our team.
THE SHORT ANSWER
Start with the essentials
Manage overseas acquisition for no-cashout social casino games around installs, engagement, retention and paying-user quality, from account setup through creative iteration.
Iterate creative around real gameplay
Test video and copy built around mechanics, visuals and player motivation. Use country-level conversion and retention to guide the next creative round.
Manage cost and scale
Review campaigns, creative and markets to understand cost movement and user-quality differences, then adjust within agreed budgets and targets.
Launch requirements
Review no-real-world-value mechanics, branding, target countries and Google social casino certification requirements. Manage accounts under the applicable category.
FAQ
Before we begin.
Can you take over campaigns that are already running?
We can discuss management of an existing acquisition programme. We review account structure, historical spend, conversion events and creative before agreeing access, responsibilities and optimization priorities.
What does campaign management include?
The scope can cover Google Ads account management, campaign setup and ongoing adjustments, creative testing, localization, conversion analysis and performance reviews. Deliverables, ownership and fees are agreed before work begins.
How do you evaluate performance?
We agree metrics for your product stage: acquisition cost, qualified registrations, payer conversion, retention or ROAS. Decisions use agreed attribution windows, data sources, budgets and payback periods.
LET’S TALKYour next campaign starts
Consult via Telegram Your next campaign starts
with a focused conversation.
Share your product, target countries, budget range and current acquisition challenge with our team.